News hit the interwebs today that YouTube is now serving up 4 billion video plays daily. That number is simply incredible.
Now think of this: last year, YouTube announced that it had served up one trillion video plays in 2011. With these latest numbers, and assuming that YouTube doesn’t grow any more popular throughout the year (which is highly unlikely), 4 billion plays daily equates to about 1.5 trillion plays for the year. If YouTube doescontinue to grow, it is highly probable that the service will double the amount of traffic it did last year, eclipsing the barrier of two billion plays in 2012.
Double. That would be amazing.


January 25th, 2012
Aaron Holesgrove 


