This article is part of the Biggest Piece of Shit of the Year (BPOSOTY) Award nominations. Click here to view the list of nominees or vote at the bottom of this article.
This might initially seem a bit far fetched considering that the company is pulling more profits in the IT industry than anyone else and has more money than God (and for a moment there, more than the US Treasury) but the undeniable fact is that Apple have been losing their edge.
It’s worth noting up front that all this secret stuff that Apple like to do is getting pretty impossible for them to do anymore. When Apple buy parts, they buy them in such enormous volumes that it’s hard for a market analyst not to notice the amount of money changing hands and the huge shipping containers making their way across the world. Additionally, when Apple turned the portable computing industry on its head and starts making mega bucks, it put them in a giant fishbowl that everyone known to man like to peek into on a regular basis.